Ever since its beginnings in Lengnau, Switzerland, Rado has had a pioneering spirit, with the brand philosophy “if we can imagine it, we can make it” still holding true today.

From day one, Rado has turned visions into concrete realities. From high-tech diamond to high-tech ceramic, Rado has gone from one breakthrough to the next. We’re proud of our heritage of innovation, which has continually introduced the unexpected into Swiss watchmaking.

Rado is not only the proud recipient of over 35 international design awards: the brand also collaborates with leading designers on the creation of new timepieces and runs worldwide Rado Star Prize competitions for up-and-coming young designers.

Design is the cornerstone of Rado’s many groundbreaking timepieces, and it’s also in the brand’s DNA.